LIXIL Group acquired BASCO, the largest shower room enterprise in the United States
On December 14, Lixil Group announced its acquisition of Basco, one of the largest shower room enterprises in the United States. However, the acquisition amount was not disclosed.
LIXIL Group said that the acquisition enabled lixil to "expand its kitchen and bathroom product portfolio in the Americas and provide consumers with comprehensive shower and bathroom solutions". Lixil Group is also the parent company of American Standard, Gaoyi, DXV, INAX, LIXIL Home Services and Amstan.
Trey Northrup, the head of LIXIL Americas, said: "In an area where we have been seeking to strengthen for some time, Basco is the best strategic choice for LIXIL." Basco also agrees with LIXIL'S goal, which is to actively influence our community and the culture of respect and cooperation. "
Founded in 1955, BASCO is a family enterprise. Shower room products include glass tempering, glass manufacturing and installation. BASCO is one of the largest manufacturers of customized shower rooms in the United States. The company has strong influence in the East Coast, Midwest and Southeast of the United States. The head of the company said: "It will expand the influence of the bathroom category of Lixil, and bring Lixil to the fourth place in the shower room and door market segment of the United States". In addition, BASCO's ability to customize the delivery time of shower doors and ship the doors in stock within two days will expand the speed, ability and competitive advantage of Lixil's supply chain in the United States.
LIXIL said that BASCO's employees will be retained and the company will operate as an independent business department of LIXIL in the foreseeable future.